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Privacy Policy

Effective date: July 14, 2026

By L.A.W. Designs Inc., including the business names By L.A.W. Designs, BLD, and Under Pressure Transfers (“we,” “us,” or “our”), respects your privacy and is committed to protecting the personal information entrusted to us.

This Privacy Policy explains how we collect, use, retain, protect, and disclose personal information when you:

• Visit bylawdesigns.com, underpressuredtf.com, or one of our affiliated online stores;

• Request a quote or place an order;

• Contact us by telephone, email, website form, social media, or text message;

• Visit our retail location; or

• Otherwise use our products and services.

1. Information We Collect

Depending on how you interact with us, we may collect the following information:

Contact information

This may include your:

• Name;

• Business or organization name;

• Email address;

• Telephone or mobile number;

• Billing address;

• Shipping address; and

• Other information you provide when contacting us.

Order and project information

This may include:

• Products or services requested;

• Artwork, logos, photographs, designs, personalization details, or production files;

• Garment sizes, colours, quantities, and specifications;

• Quote, invoice, payment, pickup, delivery, and shipping information;

• Customer service requests; and

• Communications concerning your project or order.

Payment information

Payments may be processed by third-party payment processors. We may receive limited transaction information, such as payment status, transaction date, amount paid, and the last digits of a payment card. We generally do not receive or retain complete payment-card information.

Communication and text-message information

When you communicate with us by telephone or text message, we may collect:

• Your telephone or mobile number;

• The date and time of the communication;

• The content of text messages;

• Images or files sent through MMS;

• Your communication preferences;

• Records showing how and when you provided consent to receive text messages; and

• Records of opt-out or help requests.

Website information

When you use our websites, certain technical information may be collected automatically, including:

• Internet Protocol address;

• Browser and device type;

• Pages viewed;

• Referring website;

• Approximate location based on your Internet connection;

• Cookie identifiers; and

• Website activity and diagnostic information.

2. How We Collect Information

We may collect information:

• Directly from you when you request a quote, place an order, complete a form, contact us, visit our store, or communicate with us;

• Through our websites, online stores, order-management systems, and customer-service platforms;

• When you call or text one of our business telephone numbers;

• From a business, team, organization, or authorized representative placing an order on your behalf;

• From payment processors, shipping companies, and other service providers involved in completing your transaction; and

• Through cookies and similar website technologies.

3. How We Use Your Information

We may use personal information to:

• Respond to questions and quote requests;

• Create, process, manufacture, and complete orders;

• Provide proofs, order confirmations, invoices, receipts, and payment reminders;

• Notify customers about production progress, order status, pickup, delivery, or shipping;

• Schedule appointments or consultations;

• Provide customer service and technical support;

• Communicate about artwork, product availability, substitutions, or production concerns;

• Operate and improve our websites, online stores, products, and services;

• Maintain accurate business, accounting, warranty, and transaction records;

• Prevent fraud, misuse, security incidents, and unlawful activity;

• Comply with legal, tax, accounting, insurance, and regulatory obligations; and

• Send promotional communications where we have the appropriate consent or other lawful authority.

We will not use personal information for a materially different purpose without providing appropriate notice and obtaining consent where required.

4. SMS and MMS Text Messaging

Customers may choose to receive SMS or MMS messages from By L.A.W. Designs Inc., By L.A.W. Designs, BLD, or Under Pressure Transfers.

Messages may include:

• Responses to customer questions;

• Quote and proof notifications;

• Order confirmations;

• Production and order-status updates;

• Pickup or delivery notifications;

• Appointment reminders;

• Payment or invoice notifications;

• Customer-service messages; and

• Occasional promotional information where the customer has agreed to receive it.

Message frequency varies depending on your interaction with us and the status of your orders. Message and data rates may apply.

Consent to receive text messages is optional and is not a condition of purchasing goods or services.

Opting out

You may stop receiving text messages at any time by replying STOP, UNSUBSCRIBE, CANCEL, END, or QUIT to a message from us.

After opting out, you may receive one final message confirming that your request has been processed. We may continue to communicate with you through another method when necessary to complete an existing transaction or respond to a request, subject to applicable law.

Getting help

Reply HELP to a text message for assistance, call 866-BLD-SHOP (866-253-7467), or email lee@bylawdesigns.com.

Not all mobile carriers or devices support every messaging feature, and text-message delivery is not guaranteed.

5. Mobile Information and SMS Consent

We do not sell, rent, or share mobile telephone numbers, SMS opt-in information, or SMS consent records with third parties or affiliates for their own marketing or promotional purposes.

Mobile opt-in and consent information is used only to communicate with the individual who provided the number and to operate and support our messaging service.

Service providers that help transmit or manage our text messages may process telephone numbers and message information only as necessary to provide services to us. They are not permitted to use this information for their own marketing or promotional purposes.

6. When Information May Be Disclosed

We may provide limited personal information to trusted service providers that perform services on our behalf, including:

• Website and online-store providers;

• Telecommunications and business-messaging providers;

• Payment processors;

• Accounting and bookkeeping providers;

• Shipping, courier, and delivery companies;

• Cloud-storage and information-technology providers;

• Production partners and suppliers needed to complete an order; and

• Professional advisors such as accountants, insurers, consultants, or legal counsel.

These parties may receive only the information reasonably necessary to perform their services.

We may also disclose information:

• With your direction or consent;

• To comply with a court order, legal process, regulatory requirement, or applicable law;

• To investigate fraud, security incidents, unlawful conduct, or threats to safety;

• To establish, exercise, or defend legal rights; or

• In connection with a business restructuring, financing, merger, acquisition, or sale of some or all of our business assets, subject to appropriate confidentiality and privacy protections.

We do not sell personal information or provide customer information to unrelated third parties for their independent marketing purposes.

7. Consent and Communication Preferences

By providing personal information, you consent to its collection, use, and disclosure for the purposes identified in this Privacy Policy or otherwise explained at the time of collection.

You may withdraw consent, subject to legal, contractual, operational, or record-retention requirements. Withdrawing consent may affect our ability to provide certain products, services, or communications.

You may update your communication preferences by:

• Replying STOP to text messages;

• Using the unsubscribe option in a promotional email;

• Calling us at 226-989-7446 or 866-253-7467; or

• Emailing lee@bylawdesigns.com.

8. Retention of Information

We retain personal information only for as long as reasonably necessary to:

• Complete orders and provide services;

• Maintain customer-service and warranty records;

• Meet tax, accounting, insurance, and legal obligations;

• Resolve disputes;

• Enforce agreements; and

• Maintain records of communication consent and opt-out requests.

Information that is no longer required will be securely deleted, destroyed, or anonymized where reasonably possible.

9. Security

We use reasonable administrative, physical, and technical safeguards designed to protect personal information against loss, theft, unauthorized access, disclosure, copying, use, or modification.

No website, electronic communication, text-message platform, or storage system can be guaranteed to be completely secure. Customers should avoid sending sensitive financial, identity, health, or password information through ordinary text messages.

10. Accessing or Correcting Your Information

You may request access to personal information we hold about you or ask us to correct inaccurate or incomplete information.

We may need to verify your identity before processing a request. Access may be limited where permitted or required by law, including where disclosure could reveal another person’s information, confidential business information, or legally privileged information.

11. Cookies and Website Technologies

Our websites and online stores may use cookies and similar technologies to:

• Operate website features;

• Remember preferences;

• Maintain shopping carts or sessions;

• Understand website performance;

• Detect errors and security concerns; and

• Measure website traffic and marketing effectiveness.

Browser settings may allow you to block or delete cookies. Some website features may not function correctly without them.

12. Processing Outside Canada

Some service providers may store or process information outside Canada. When information is processed in another jurisdiction, it may be subject to the laws of that jurisdiction and may be accessible to courts, governments, law-enforcement agencies, or regulatory authorities in accordance with applicable law.

13. Third-Party Websites

Our websites may contain links to websites or services operated by other organizations. Their privacy practices are governed by their own policies, and we are not responsible for how those organizations collect or use information.

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our business practices, services, technology, or legal obligations.

The revised policy will be posted on our website with an updated effective date. Where appropriate, we may provide additional notice of material changes.

15. Contact Us

Questions, requests, or concerns about privacy may be directed to:

Privacy Officer
By L.A.W. Designs Inc.
110 Frobisher Drive, Unit 3
Waterloo, Ontario N2V 2G7
Canada

Email: lee@bylawdesigns.com
Telephone: 226-989-7446
Toll-free/text: 866-BLD-SHOP (866-253-7467)

You may also text HELP to 866-253-7467 for messaging assistance.